Call it responsibility or accountability. Or simple popular demand. The rarefied world of design is embracing the environment as never before. Top architects are implementing revolutionary methods. Fashion and furniture mainstays are manufacturing products using sustainable materials. And luxury empires are establishing credos on issues their customers are still waking up to. Behind the scenes, trailblazing executives are taking big risks to make it all happen—beautifully. Here are the best and brightest in environmentally conscious design from around the globe.

Transport. Innovative motor design meets sustainable engineering Peapod – Like the VW Beetle before it, Peter Arnell's electric Peapod is set to charm its way onto American streets. If the smiling grill isn't enough, the four-seater also comes in eight colors and has an integrated iPod sound system.